The Psychedelic Furs – Forever Now
- Label: Columbia Records FC 38261 / AL 38261
- Country: Canada
- Released: 1982
- Genre/Style: Rock / New Wave
- Grade LP: (VG+) Sleeve: (VG)
Forever Now is the third studio album by English rock band the Psychedelic Furs. The ten-song album, including the hit single "Love My Way", was recorded in the spring of 1982 and released on 25 September of that year by Columbia/CBS. A 20th-anniversary reissue included six related bonus tracks.
The album represented a turning point in the musical maturation of the band, after a turbulent period of personnel changes in which they shrank from a six-man ensemble to a quartet. Working with the Furs for the first time, Todd Rundgren placed his own sonic imprint upon the album as producer and guest musician. Rundgren also added new types of instrumentation to the band's sound, including cello and marimba.